Department of Energy – Abu Dhabi

Powering Progress: Abu Dhabi Department of Energy’s Evolutionary Brand Journey

Advertising

The Abu Dhabi Department of Energy embarked on a mission to spearhead the emirate’s energy transition, emphasizing economic growth, social development, and environmental sustainability. To successfully communicate this transformation, there was a need for a revitalized brand image, creative work, and comprehensive brand guidelines.

Empowering Progress: INK’s Dynamic Two-Year Partnership with the Department of Energy

INK embraced a two-year collaboration with the Department of Energy, offering an array of creative services. Our contributions spanned the development of new brand guidelines, the creation of dynamic social media content, and the production of educational video animations focusing on water and energy conservation. Furthermore, we strategically designed the annual report, ensuring a visually compelling representation of the Department’s initiatives and accomplishments.